Audience Participation at the Middlecott Sketchbattle Experiment™

Over the past week we’ve told you all about the Middlecott Sketchbattle Experiment™, the Charity, the Judges, the Contestants, last year’s winner,  the Artists who support the charity and the Companies that believe in design and support the event.  So the only thing missing is what about you, the audience?  Don’t worry, thanks to the folks at Munk’s Motors and my new best friend named Curt, we have found something for you to do between rounds.

vw bus 3

This awesome vintage Volkswagen Bus will be on hand in the second room of the Sketchbattle, and it’s sole purpose for being there is you.  It seems the owner Curt is a huge fan of art and design, and the gang at Munk’s Motors  heard our call for a blank canvas and hooked us up with Curt.  To his credit, Curt never hesitated.  In fact he thought it was an awesome idea and I had to ask twice because I was surprised he was on board so quickly.IMG_2861So what does this mean for you?  You, the audience, get to create a new piece of art at the event by sketching, designing, doodling or whatever you want (within reason).  Just drop a buck into the charity container, pickup a sharpie and go to town.  This Bus is driving regularly so no vulgarity – keep your art in good taste and help the Bus relive it’s hippie days.  With any luck we will end up with something like these:

One final piece of news is the addition of another fantastic judge to the panel of experts.  Kemal Curic is currently Chief Exterior Designer Lincoln Motor Company.  Born in Sarajevo and later from Germany, Kemal is well know for his work on the Kuga, Fusion and Mustang.  We are grateful he has agreed to join the team and look forward to the multinational and multicultural team we have assembled for the contestants to demonstrate their skills to.

Kemal Curic-NAIAS.jpg


This is our last post before the event as we are already fully into the press reveals.  Sunday night’s Buick event may have set the whole show on its edge as they sprang the Avista on an unsuspecting crowd. Please, oh please, GM, build it.2016-Buick-Avista-Concept-012.jpg

About Frank Schwartz

Frank Schwartz is the founder of and Advanced Automotive Consulting Services, partner in The Middlecott Sketchbattle Experiment and serial entrepeneur. A long time automotive enthusiast, Frank started reading car magazines at the age of 8 and has spent 30+ years working inside the automotive industry. In his spare time Frank races with the Sports Car Club of America, spends time working on his numerous project cars and supports many local charities.
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